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The Tribune, Chandigarh - 21 March 2002


Saving Cash on Transactions


Using the age-old concept of barter system, Net 4 Barter Company is today helping large corporates save cash on transactions. With more than 750 corporate members, the transaction volume by the company, in it's one-and-a-half-year of inception, has been as high as Rs 18 crore.

“Not only is this system helping reduce costs for the companies, we are helping them to liquidate their excess capacities and slow moving stocks and providing them an altogether new market”, said Mr Akhilesh Sharma, head, Business Operations, while talking to TNS.

Explaining the concept on which Net 4Barter, part of UK-based Net 4 India group works, he said the members get an opportunity to buy a product available with other members with the exchange of their own products. It does not essentially mean that if one supplies goods to the other, he gets in return goods or services from the same company — which means the member has a large variety of products to choose from and no struggling to find trading partners whose needs have to be exactly matched by their own, he said .

Five to seven per cent of the total sales transactions are being done this way by our members, said Mr Sharma.

To become a member one can visit the company's website and get registered or contact the branch office of the company. “Against the normal practice where companies are charging commission both at the time of buying or selling, we charge only when he buys”, he said.

The company is shortly planning to get into retail segment as well where individuals will also be able to get registered and conduct transactions.

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